Strategies and Actions

We develop strategies for the decision-making, based on our client’s needs, to improve the informative positioning, the good relationship with the media and hid image.


Manejo de Crisis

Crisis management

With our experience as assessors we know how to identify and manage successfully the informative conflicts that can affect significantly affect the good looing of our clients. For us to change a bad image we use a communicational model that make easier our decision making right in the moment of a crisis management in the traditional media and the digital ones, for an effective and quick response.


Media Communication

We know by sure the information that media are interested on, and we design tailor made communication strategies to locate the good looking of our clients.

  • Strategy planning session
  • Informative documents making
  • Media activities (press conference, directive meetings, journalist, press releases and exclusive interviews)
  •  Monitoring and analysis
“Comunicación con Medios


Auditoría de Medios

Media audit

We unify relations between media and companies by a perception diagnosis. The result lets to stablish or adjust a new strategy.


Seminars

We concern of the training and development of our communication professionals. Seminars are focus on link or clients to the journalist who are the ones covering the news they are related on.

Because we have close relations with universities, journalistic associations and others communicational professionals, we could bring specialized courses in any journalistic matter.

Informative crisis prevention

We own a theoretical- practical course to train anchors and external communication directors, public relationships or media communications, for them to manage or prevent an informative crisis.

Training for journalists

We coordinate exclusive thematic seminars and training for journalists, in partnership with the highest educational institutions in Mexico (ITAM, CIDE, ULSA).

“Seminarios


Entrenamiento de Medios

Media training

We know perfectly the management of the media communication and the media interest, which let us train successfully our clients.